Frequently Asked Questions on .CN

• Why should an international business secure a .CN name?
• Who will buy .CN names?
• What is the .CN value proposition?
• What term lengths are available ?
• What is unique about .CN?
• What volumes do you forecast?
• How do foreign companies best do virtual business in China?
• Are .CN names restricted to the Chinese market only, or it is possible to offer .CN domains to European customers also?

Why should an international business secure a .CN name?
As the next frontier of global e-business, .CN presents companies everywhere with an unprecedented opportunity to succeed in the Chinese marketplace. China's recent accession to the World Trade Organization (WTO) is proof that the Chinese economy is taking great strides toward accessibility. Now is an ideal time for companies to protect their brand identities in .CN, and to begin making inroads into the Chinese marketplace.

Who will buy .CN names?
The majority of .CN buyers are small and medium-sized businesses from around the world, concentrated mainly in Europe and the Asia/Pacific region.

What is the .CN value proposition?
.CN offers the protection of a well-established brand name in what is certain to become one of the most lucrative marketplaces in the world. Further, .CN can put Chinese customers at ease, giving them the security of dealing with businesses that have a substantial, "localized" Chinese presence as well as an international one. Finally, .CN enjoys widespread notoriety and recognition among the Chinese population.

What term lengths are available ?
Initial .CN registration term lengths are between one (1) and five (5) years.

What is unique about .CN?
All .CN names (.com.cn, .net.cn and .org.cn) are now available for the first time globally; now, registrants do not need to be residents of China to take advantage of these addresses.

What volumes do you forecast?
China has the world's largest population and one of the world's fastest growing economies. Chinese companies already have over 350,000 joint ventures with foreign firms. We believe that businesses worldwide that are interested in participating in the opportunity will want to have a Chinese identity on the Web.

How do foreign companies best do virtual business in China?
Please refer to .CN Guide for International Businesspeople, available from Fernando España, NeuStar's Senior Relationship Manager. This is a document issued to provide a snapshot of the state of Chinese business (particularly as it pertains to online commerce), as well as some starting points for the businessperson wishing to incorporate a .com.cn address into his or her overall business strategy.

Are .CN names restricted to the Chinese market only, or it is possible to offer .CN domains to European customers also?
As mentioned above, any business or organization, located anywhere in the world, can register a .CN domain name under the new liberalized policy.